New Delhi, 28th July 2021: Apex industry body is proud to be the new secretariat for Condom Alliance, a shared value collective of condom market players and other stakeholders to improve the well-being of young people in India today. This partnership is a significant win and is in spirit of the country&apos;s commitment towards SDG 17 that focusses on goal oriented global partnerships as well as SDG 3 that focusses on ensuring good health and well-being.  It is a significant step towards securing the health of the nation&apos;s youth population.